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BEAUTY IN ALL ITS FORMS


THIS IS A PROJECT THAT HAS BEEN DEVELOPED BY ALFAPARF GROUP AND AIPD BERGAMO, (THE ITALIAN ASSOCIATION FOR PEOPLE WITH DOWN SYNDROME). NOW IN ITS SECOND EDITION, its OBJECTIVE is to offer YOUNG PEOPLE WITH DOWN SYNDROME A PROFESSIONAL FUTURE.

Beauty in all its forms is a great achievement at a social level. The first year of the programme has been a great success, thanks to the commitment and dedication of the Alfaparf Group and AIPD Bergamo), so successful in fact that in February 2016 a new educational cycle will began.

The aim of this project is to offer these young people the chance to develop new professional competencies, to improve their social and personal empowerment and to help them enter the labour market.

The “Beauty in all its forms” initiative offers not just the opportunity to acquire useful skills required in a professional career, but also acts as a tool to foster social inclusion.

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The group is made up of 6 young adults, male and female, 4 ALFAPARF GROUP trainers and 2 AIPD educators. An innovative educational method is used, especially designed for people with intellectual disabilities: theoretical classes with videos, pictures and words, which alternate with practical sessions aimed at improving the manual skills of each student. The theory learnt during the classes is put into practice at the end of the course, prior to taking an examination, to guarantee comprehensive knowledge as far as possible.

The project is aimed at young people and adults with Down syndrome, aged from 18 upwards.

The course is structured in one four-hour meeting per week, from 3 p.m. to 7 p.m., over a total of 14 weeks. (10 weeks for the Theoretical Learning Module + 4 weeks of internship in hair salons).

At the end of the course, after an examination to assess the results achieved, the group is be ready to practice, rightfully, their newly acquired skills – required to work in the hairdressing profession – giving them the opportunity to show what they’ve learnt during the course.

The following step is an Internship. Once the Learning Module is over, the students will start practical sessions in participating hair salons. This experience will allow the students to begin to integrate into their future professional world, by learning how to interact with other people, overcoming intellectual disabilities and encouraging the development of a new social awareness.

 

ABOUT THE PROJECT

Meta Social, a Brazilian institution committed for a long time to social activities, started “Beleza em todas suas formas”, a project aimed at the social inclusion of young adults with Down syndrome, through their educational and professional growth, in 2013Alfaparf Group, an Italian multinational corporation in the beauty industry, decided to support and partner with Meta Social in this innovative project, developing and managing training courses for “hairdressers’ assistants”.

The results are incredibly exciting: out of 91 young people who have so far taken part in this initiative, as many as 22 have found a job after completing the course.

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Many students have found a real job as “hairdresser’s assistant”: “Beauty in all its forms” has shown it is not just a sound project on paper, but first and foremost a real contribution to the personal and professional development of these young adults.

Be inspired by Anna’s story, a young adult with Down syndrome; after attending the course, she was hired by Alfaparf Milano!