Dream on with the power of color
We aim to celebrate beauty as an inexhaustible source of positivity. Because we firmly believe that beauty has the power to raise people's spirits and help them face challenges with a smile.
Always believe in your dreams!
We dream big, and in colour
A new palette that consists of two colour families inspired by dreamy textures and transparent, natural crystals. Delicate shades that imbue the hair with a sense of calm, focused energy, designed to complement our favorite colours and refresh any look with a boost of positivity and light.
Two shades inspired by the soft pink tones of kunzite and amethyst gems. They suit every complexion and add a trendy touch to classic looks.
Three earth tones that evoke the rich, natural pigments of gems such as quartz, aragonite, and topaz. Their brown nuances perfectly reflect the sophisticated, warm gold undertones of these stones.
Alfaparfpeople Dream on
Our alfaparfpeople have never stopped dreaming
The looks from the new Collection were conceived between Los Angeles, Milan and Rome, proving that creativity knows no limits and will remain the most powerful tool we have in our work.
Emanuele splits his time between his academy and the sets of major fashion magazines. As a global hairstylist, he brings his professionalism and his sunny disposition everywhere he goes.
As National Artistic Director for Alfaparf USA, Cassie created the Intuitive Face Frame, a highly customisable colouring technique that can be tailored to enhance any face shape, complexion, length of hair, or hair texture.
Join the ALFAPARF MILANO network
Your salon can join the ALFAPARF MILANO network - a guarantee of quality and excellence. Find out how to join the Officina del Colore program or fill out the form to contact one of our agents.